Smartphones, social media, and other technological advancements have made healthcare digital marketing all the more relevant today. Medical practices and healthcare organizations now find their customers….
How to Optimize Your Content to Answer Readers’ Questions
“The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.” – Jamie Turner, an internationally-recognized author While content writing plays a key role in today’s digital marketing, writing….
Local SEO – Trends and Predictions for 2019
Apart from a few new trends, local SEO is not going to be that different in 2019. Local SEO is geographic and enables local businesses to promote their products and services to local customers. Local SEO strategies…
How to Optimize Your Medical Website the Right Way for Google
Today when someone wants to go to a doctor, they first go online to look for a good doctor, check user reviews and then make an appointment. 73 percent of patients turn to search engines to locate a health practitioner and 89 percent….
How Medical Businesses Should Optimize SEO with Evolving Google Algorithms
The world has moved on to be more technology savvy and this trend has taken over the medical industry too. Today, patients go online and look for reviews about a physician before consulting him or her. Therefore, medical…….
Creepy Halloween Update Gives Hair-raising Experience to Webmasters
Digital marketing and SEO companies always need to watch out for unpublicized algorithmic updates. The Halloween season came with a special installment from Google – a creepy update that wasn’t publicized or confirmed, but sure….
With Google+ Set to Close, Will Your Marketing Strategy Be Affected?
Any Long Island SEO company would have been in touch with the news about a major social network closing down. It’s official. Google+ will be closed down in around 10 months. Google has been transparent here in explaining the reason….
Google Announces Activity Cards and Topic Layers
An advanced SEO company always keeps an eye on changes to search engine algorithms. There is always some innovation going on at Google. At their 20th anniversary event, the internet giant announced changes to machine learning….
What are Hashtags, How and Where to Use Them to Your Advantage?
Healthcare organizations and medical device industries are now very much aware of the value of digital healthcare marketing. Doctors are increasingly participating on multiple social media channels than ever before. Incorporating hashtags….
Page Speed Optimization Vital to Rank High in Mobile Searches
Page speed optimization is now important for all users focused on digital marketing and will be a major solution provided by an SEO company. In July 2018, Google announced page speed as a ranking factor in their mobile search results……