How many of you remember the game Pokemon Go? The Augmented Reality (AR) mobile game that sent the world into a frenzy? Suddenly, people were seen wandering the streets, chasing virtual “pocket monsters” that appeared in their real-world surroundings. Now, imagine AR in healthcare. Think of Pokemon Go itself, but instead of chasing Pikachu, AR will be helping doctors diagnose diseases, perform...
In this dynamic digital landscape, businesses must prioritize visibility to attract local customers. With the increasing reliance on online searches, (particularly for nearby services), ensuring your business appears consistently on top of search results is essential. Local SEO (Search Engine Optimization) is vital to achieve this goal. It involves optimizing your online presence to connect with...
In this digital age, the way patients search for healthcare services has evolved tremendously. Earlier, patients relied solely on word-of-mouth or paper directories to locate medical professionals. Today, most people turn to search engines like Google to locate doctors, clinics, and hospitals near them. This radical shift in patient behavior makes SEO for doctors an essential component of any...
Google recently reversed its decision to deprecate the Tag Assistant, a Chrome extension tool widely used by website owners, marketers, and developers to troubleshoot and verify the proper installation of Google tags. Following significant feedback from the user community, Google merged Tag Assistant Legacy and Tag Assistant Companion into a single, unified extension. This update not only...
Artificial Intelligence (AI) and mental healthcare—who would have thought these two terms would go hand in hand, that too, in our lifetime? AI is evolving at breakneck speed, disrupting every industry in its wake. And, mental health is about to become the next chapter. “Hello, how are you doing?” would be the question you’d be hearing more from an AI chatbot, over a therapist these days. A...
In today’s changing digital era, patients no longer just rely on word-of-mouth or referrals to find the right healthcare provider. Instead, they turn to search engines to find healthcare facilities near them. This radical shift in patient behavior emphasizes the need for a strong online presence for your medical practice to remain competitive. However, having a simple website is not enough. If...
It is common knowledge that Google is the largest, most popular search engine in the world. However, do you know who tops “The Top 100 Google Searches” in the US? YouTube. The world’s second largest search engine is the most searched keyword in the US, with 185,000,000 search volume in December 2024! Yet, it is overlooked by creators and businesses, when it possesses immense potential to drive...
In today’s competitive healthcare environment, having a website that stands out online is vital to succeed. Effective on-page SEO can make a significant difference, enabling your website to rank higher in search engines and attract more patients. Tools that assist in on-page optimization are critical for businesses seeking to maximize their visibility and impact. If you’re looking for ways to...
Did you know that: 82% of all businesses have either adopted Artificial Intelligence (AI) or have it in their radar, for automating their processes? (Exploding Topics) And, that’s not all. According to a publication by PwC, AI is forecasted to contribute a staggering US$15.7 trillion to the global economy by 2030. That is more than the current GDP of Germany, Japan and India combined! These...
Update as on December 27: December Spam Update Rollout Now Complete Google's surprise December 2024 spam update has finally rolled out completely, marking an end to a seven-day long rollout. This pretty big and widespread update was targeted at websites that were in violation of some of the Google search spam policies. However, this update has hit websites across the globe, with many owners...
