As social media is growing day by day, the taste of the users also changes from time to time. Though Orkut that once ruled the social media platform has faded away gradually, today many more social media platforms like Facebook, Twitter, Instagram and others have entered the scene. Among them, Instagram has become immensely popular today. As Instagram has wide opportunities hidden in it, people...
What Is a Featured Snippet? How to Optimize for Google’s Featured Snippets
Have you noticed the small descriptions that appear at the top of the search results on Google? This short part of a blog that appears at the top of the search results is called a snippet. An experienced search engine optimization company would feature snippets in your blog content and make them appear at the top of the search results. Well, do you know why featured snippets are important,...
How Metaverse Can Be Used in Marketing
Brands are investing in effective digital marketing services to shift toward the metaverse in order to remain relevant to millennial or Gen Z audiences, who are thought to be the most enthusiastic metaverse users. Consumers of the Gen Z generation spend twice as much time socializing in the metaverse as they do in the real world. The metaverse is a virtual environment where one may perform any...
Top Marketing Design Trends in Media and Entertainment Industry
Over the last few years, marketing design trends have evolved significantly. In fact, graphic design and digital media have played a huge role in this transformation. One of the major industries where such trends promote business growth is media and entertainment (M&E). Due to evolving digital transformation, generational behaviors and ongoing impacts from the global pandemic, the media and...
How to Rank High on Instagram Search
Social media marketing is an excellent tool that helps to build brand awareness among people. Experts from a reputable social media marketing service assist in creating the best social media marketing strategy and campaign monitoring system, which improves brand loyalty, traffic, and SEO. Just like Facebook, LinkedIn, Twitter etc, Instagram is also a popular social media platform that helps to...
Key Strategies to Spot and Prevent Keyword Cannibalization
Search engine optimization (SEO) is an important element of any digital marketing strategy. Most digital marketing companies rely on "keyword optimization" to rank their content high in search results. The basic concept is that a higher number of keywords may help with better optimization. With an objective to increase the page rankings, most digital marketing experts tend to use the same...
How Augmented Reality Impacts SEO
Technological advancements are constantly laying the foundation for better things, both online and off. Organic SEO companies are increasingly concentrating on incorporating augmented reality (AR) in digital marketing campaigns to modify how organizations will market their goods or services and also how they will optimize for search rankings. Soon, Google's search experience will naturally...
What Makes a Good SEO Keyword?
An effective digital marketing plan starts with SEO-friendly keywords. Search engine optimization companies assist businesses in researching relevant SEO keywords to include in their content and website in order to increase traffic Keywords are search terms that represent the audience and the language of the search engine. With search engines like Google serving as the bridge, keywords let you...
Boost Your Business Blogging Efforts with Content Writing Services
Business Blogging is an effective method for users to get the latest information on your company's new products, promotions, and business updates. It helps in bringing in and nurturing leads before capturing and interacting with both potential and current clients. Your blogging efforts could result in the most financially beneficial outcomes for your company, if done appropriately. With the help...
Google Updates Search Results for Quoted Searches
Do you know - most of the web visitors use quoted searches to find the pages with the exact phrase they’re looking for. Quoted text in Google searches will now appear in the snippet. Google has announced that it has updated new snippets for quoted searches terms and text. With this update, quotation-based searches will be included in the snippets that show exactly where the text is located....