LinkedIn Marketing Strategies for Small Businesses

LinkedIn Marketing Strategies for Small Businesses

For many years now, LinkedIn has been a crucial and effective marketing tool for promoting any brand. Implementing the right LinkedIn marketing techniques with the help of social media marketing services, you can generate leads and promote your business on LinkedIn. You must make sure you are an active participant here if you are an entrepreneur looking to expand your company. Significance of...

What Is Click Depth in SEO? Is It a Ranking Factor? How to Improve Your Website’s Click Depth?

What Is Click Depth in SEO? Is It a Ranking Factor? How to Improve Your Website’s Click Depth?

Not every website has the same number of pages. It can range from a few pages to many. There are many factors that can affect your web page rankings. One of the most important factors to focus on is that your website visitors must be able to access the required information as fast as possible. This is where click depth plays a role. So, what is click depth? Click depth, in short is the number of...

Top Practical Strategies to Increase a Website’s Domain Authority

Top Practical Strategies to Increase a Website’s Domain Authority

Are you looking for innovative strategies on how to rank your website on the top position in Google? While doing search engine optimization (SEO), there are several factors that may affect the ranking of a website and domain authority (DA) is one important factor. Domain Authority (DA) is a number (metric) that indicates the authority of a website. In other words, the higher your domain...

Take a Look at 3 New LinkedIn Updates to Pages

Take a Look at 3 New LinkedIn Updates to Pages

LinkedIn, the top social media platform to connect with business professionals, recently added 3 new updates to its Pages. Last month, the company has launched post templates for individual users and has now made them available for company pages as well. Other new Linkedin updates to its pages include link stickers or clickable links, pinned comments and page commitments. Digital marketing...

How to Use Google Trends For SEO

How to Use Google Trends For SEO

Knowing the right keywords is important so that the businesses can provide what users are looking for. Google Trends is an excellent keyword research tool that displays the frequency of a specific search phrase in relation to the overall volume of searches made on the website over a specified time period. Google Trends can be used to find event-driven increases in keyword search volume and do...

Google Completes Rolling Out Their September Core & Product Reviews Updates

Google Completes Rolling Out Their September Core & Product Reviews Updates

Google has confirmed in its search ranking update page that they have completed rolling out a recent core algorithm update and product reviews update, as of September 26, 2022. Source While the product reviews update took six days to complete, beginning Sept. 20 and concluding on Sept. 26, the core update took 15 days to roll out, starting Sept. 12 and ending on Sept. 26. Any significant changes...

How do Social Media Activities Improve Your SEO Results?

How do Social Media Activities Improve Your SEO Results?

This is an update to the blog, Is Social Media Activity Important For The Success Of SEO? Social media activities cannot be considered a ranking factor to improve the ranking position of websites on the Search Engine Result Page. But by combining social media and SEO strategies, you can improve the rankings of the website. Organic SEO services implement strategies to optimize your website so...

Traffic or Conversion: Which One Should You Choose for a New Website?

Traffic or Conversion: Which One Should You Choose for a New Website?

A digital marketing services company assists businesses in developing a strong marketing plan. The KPIs (key performance indicators) will tell you whether or not your marketing efforts are successful if you have the correct digital marketing strategy. KPIs can take on a variety of forms based on your objectives and the channels you're using (Google Ads, organic social media, paid social media,...

Google Releases September 2022 Product Reviews Update

Google Releases September 2022 Product Reviews Update

This is an update to the blog July 2022 Google Product Reviews Update Finished Rolling Out Google has announced on Twitter that it has released the September 2022 product reviews update. This update applies to English-language product reviews. The rollout could take 2 weeks to complete. This fifth version of the Google product reviews update comes soon after releasing its September 2022 core...

Top Digital Marketing Strategies That Rule Educational Institutes in 2022

Top Digital Marketing Strategies That Rule Educational Institutes in 2022

The educational sector is undergoing significant transformation, with the unique and advanced kind of infrastructure and facilities that schools and universities are willing to offer to their students. The marketing and communication strategies that worked for a school or college earlier may not be successful nowadays as the landscape has changed continuously. Nowadays, the educational degree is...