Instagram is one of the most effective social media channels for digital healthcare marketing. Maintaining an active Instagram presence can help showcase a more personal side of your practice, connect with patients locally which in turn can boost product or service promotion. Instagram is more than just a photo-sharing app in today's visual-centric world. It is currently the fourth most popular...
Want to attract new patients to your dental practice but not sure where to start? Regarded as one of the prominent pillars of online digital marketing, pay-per-click (PPC) advertising for dentists can help attract and connect with new patients when they are actively searching for a dental practice online. In simple terms, PPC or pay-per-click is a unique internet advertising tool to direct...
Today, businesses are becoming increasingly reliant on software-based systems as they help to improve business process efficiency. A good custom software development company can help you achieve your business goals by providing your business with a custom software application to meet all your specific needs. With the rapid change in customer base from offline to online platforms, businesses are...
Keywords are the lifeline of SEO. This makes keyword research is a vital factor for successful search engine optimization (SEO) and online marketing campaigns. Understanding common industry-specific keywords or phrases that people commonly use for online surfing is necessary for to optimize a website, attract targeted traffic and increase search engine result page ranking. The ultimate aim of...
Google is constantly looking for novel approaches to further strengthen its position in customers' lives. Google Play Store, Google Wallet, Google Play Books, Google Movies, Google Voice, Google AdSense, and a number of other products have all been made possible as a result. Google Discovery Ads are a recent addition to the Google family. These are visually appealing and customized...
Google Ads, an online advertising platform by Google, announced the v11 version of their API, on June 8, 2022. Google ads can effectively control your advertising budget. Google Ads API is an advanced programmatic interface feature that lets advertisers interact with and make changes to their Google Ads account through applications they create. It supports developers and advertisers with...
It's about Google May Core Update 2022. Google has confirmed that their May 2022 core update is now finished rolling out. The update took 15 days to roll out, starting on May 25, 2022 and ending on June 9, 2022. Google core updates aim at making search results more relevant for users. Earlier it was announced that these updates may produce some noticeable changes to how sites perform. An...
Viral marketing is a creative strategy that uses the power of visually appealing and trending content to promote a product or spread a message quickly. Viral marketing aims to attract a large audience by using social media and word-of-mouth marketing as people spread the information through their own networks. The content's natural appeal is key to its success as it encourages people to freely...
Before, we explore the features of internet marketing for your business, let’s learn the basics of internet marketing. In today's digital world, internet marketing is the buzzword when it comes to creating brand awareness. With its amazing features, digital marketing can help you get the word out quickly and effectively to a vast audience. There has been an exponential increase in the number...
Gaining an edge on the competition can be challenging in the online advertising arena. If Google Ads are a part of the marketing strategy, just gaining more clicks is not enough, gaining more high-quality clicks is important. The average Google Ad converts just 4.40 percent of the time. Google Ads extensions are a great way for your ads to stand out from the competitors in a crowded online...
