Digital marketing for hospitals is quite a competitive field, with experienced SEO companies coming up with various strategies to overcome the competition for their clients. But understanding a few basic concepts could go a long way….
An Overview of Link Building Techniques to Use in 2019
“Link building” – never leave it behind as an old strategy that has been a part of SEO for many years. Back links are Google’s Reputation Management Tool. With the presence of relevant links on the site, users are able to get around more….
Local SEO vs. National SEO – Learn the Difference [Infographic]
Both local and national SEO can be important for a business. However, to determine the best option for your medical practice, you need to understand the difference between two. While local SEO helps position a business in a particular area….
Google’s January Update – What Actually Happened
Healthcare digital marketing services help physicians successfully reach and engage healthcare customers and enhance the patient experience. Partnering with an expert medical SEO company allows physicians ….
How Healthcare Businesses Should Invest In Digital Marketing
Smartphones, social media, and other technological advancements have made healthcare digital marketing all the more relevant today. Medical practices and healthcare organizations now find their customers….
How to Seasonally Optimize your Medical Website
Seasonal SEO? Isn’t SEO applicable all year long? Yes, SEO is relevant throughout the year but increasing your SEO efforts seasonally is very beneficial. Digital marketing for healthcare as well as any other business sector…..
What All to Consider If You Are In-housing Medical SEO
Medical SEO is the process of increasing your medical website’s search engine rankings so that your potential patients can find you easily. Medical websites should always be optimized so that Google and other search engines will rank…..
How to Optimize Your Content to Answer Readers’ Questions
“The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.” – Jamie Turner, an internationally-recognized author While content writing plays a key role in today’s digital marketing, writing….
Google+ to Fully Shut Down by April 2019
Not that this would have much of an impact on digital marketing, but Google+ is finally shutting down. It never really took off among consumers, though businesses were maintaining accounts to reach out to other businesses…
Guidelines to Choose the Right Mobile or Web App for Your Medical Business
Medical practices and businesses need a medical website as part of digital marketing for healthcare. An optimized website design is essential to build a strong online presence. It helps to display your information and attract the target audience…..