The visual design of a healthcare website is very important because that is the first thing that grabs the attention of your targeted audience. This makes healthcare website design highly relevant. While search engine and social media…
How do Reviews Directly Help to Improve Visitor Conversion
Medical SEO is a highly competitive arena and often it’s small but important details that make the difference for the healthcare digital marketing efforts of your hospital, practice or other healthcare business. Reviews are among these.
How to Audit Your Web Pages and Apps with Google Lighthouse
Healthcare digital marketing relies a lot on the success of the desktop and mobile website and apps of a hospital, specialist care center, or physician clinic. Once the website is created, content needs to be updated regularly.
Should Attaining Number One Ranking Be Your SEO Priority
Medical SEO is vital to ensure a strong online presence for your healthcare business. The rush to rank high is fierce with businesses employing the latest SEO strategies to beat the competition. Traditionally, SEO has focused on…
Is Your Practice Ready for Blockchain?
For healthcare SEO services to keep serving hospitals, nursing homes and physician clinics effectively, they need to keep discovering new technologies and trends that could have a bearing on their SEO strategies. And blockchain is…
How Physicians Can Ensure HIPAA Compliance on Social Media
Social media optimization is one of the major elements of digital marketing for healthcare. The social networks serve as a great outreach mechanism in ways that conventional marketing just can’t. And for physicians and healthcare centers…
How to Choose Target Keywords for Your Pay-per-Click or AdWords Campaign
Healthcare digital marketing has become more complex with medical advertising continuing to evolve. Today, the vast majority of people are using the Internet to get information about healthcare and this is the reason why…
How to Launch Your Own Social Media Marketing Campaign and See It Succeed
Social media is no longer rocket science and every brand, in whichever sector they operate in, is very much into it. Every major brand is not just present, but also active across all major social media platforms and most of them have dedicated teams…
AMP Benefits to Be Integrated into Open Web Standards
Google has announced that it is developing web standards to ensure that even non-AMP pages load quickly. It is applying the lessons learned from AMP (Accelerated Mobile Pages). When this standardization is completed, sites can implement AMP…
How to Choose Target Keywords for Your Organic SEO Campaign
With the growing popularity of medical searches and references in search engines, medical SEO is quickly becoming a necessity in today’s fast-paced world. Having your hospital or healthcare practice show up in organic search results…