Conversion rate optimization (CRO) is a digital marketing technique focused on helping businesses gain more potential customers. The main goal of this strategy is to enhance the end user’s digital experience…
How to Optimize Your Conversion Rate
Conversion rate optimization (CRO) involves optimizing your landing pages, sponsored search ads, and overall website design to increase your conversion rate. This is something a digital marketing company can help you achieve…
What Is Conversion Rate Optimization?
The world is shifting from analogue to digital and this has led to a drastic increase in digital marketing for businesses. It helps in getting a custom strategy that will work to improve traffic and page ranking. But now it is no longer just about …
Major App Trends of 2017 for Healthcare Marketers to Focus On
Hospitals, physician practices, medical equipment manufacturers and other healthcare organizations need to incorporate intelligent medical Internet marketing strategies. A major part of that strategy is mobile app development …
Why Optimize Off-site Content?
Offsite content is as important as onsite content and should be a major consideration of your SEO and the quality of the offsite SEO depends on the content written for the health content marketing. On-site and offsite content is important …
Blisk: A Web Browser Built for Web Developers
Web development is essential for any online business and now there is a browser built specifically focused on website development. Based on Google’s Chromium open source browser project, Blisk has introduced a toolbox …
Getting to the Root of the Intrusive Interstitial Penalty
Medical SEO needs to keep itself abreast of Google’s algorithmic changes. One of the most recent changes deals with mobile websites and Google’s penalty on mobile web pages incorporating interstitials. Interstitials on mobile web …
Relevance of Live Videos in Healthcare Digital Marketing
Along with a perfect mobile optimized website and informative content sharing, live videos play a crucial role in digital marketing. A Cisco Study predicted earlier that by 2019, 80% of the world’s internet traffic will be video and online video …
6 Common Mistakes Made During Website Development
A website is a window to the internet world and that’s why every healthcare facility needs to create a good website to connect with its audience and drive engagement. Developing a good website is a necessary step towards better …
Popular Social Media Channels for Healthcare Marketing
Social media is an ideal platform for healthcare marketing; these are evolving and becoming a prevalent way of reaching out to consumers. It is therefore important for medical professionals and physicians to utilize social media for …