Search engine optimization (SEO) for physician practices needs to be structured around their specific business location. In local SEO, search engines rank and support websites that have relevant and trusted locations …
Track Key Metrics to Assess your Medical Content Marketing Campaign
The healthcare scenario has become highly competitive and medical SEO is crucial to improve the visibility of your medical practice and attract targeted traffic. With right SEO strategies, physicians can ensure that their page or site is on …
Why Images Can Make Link Building a Lot More Potent
The importance of link building in digital marketing can’t be overemphasized. Equally important are interactive content such as images and videos for medical search engine optimization (SEO). Images are important elements …
Why Google’s Shortened Title Tag Length Shouldn’t Worry You
oogle’s innovations do cause concerns for webmasters sometimes, which is why companies offering healthcare SEO services would have to address client concerns over Google’s reported title snippet length reduction …
Benefits of Website Speed Optimization and 8 Tips to Speed up Your Site
Website speed matters a lot. If your website isn’t as fast as you need it to be, then you actually wasted your time spending days and even weeks struggling over its design in production with countless hours of edits. Speed is a critical factor …
Infusing Data Science Into SEO Data for Better Results
In today’s dynamic world search engine optimization is changing rapidly and businesses should use is the right medical SEO tools to stay ahead of your competitors. The customer demands and expectations and Google …
Tips to Create an SEO Friendly FAQ Page for Your Medical Website
If you are on a frantic health content marketing spree and not quite sure where to begin, start by building Frequently Asked Questions (FAQ) content. Providing answers to FAQs can improve online marketing effectiveness and drive …
How to Face Negative Reviews with a Positive Attitude
Many people now use the Internet for information about healthcare issues and treatments available. This has made the medical industry highly competitive. Doctors, hospitals and health systems today recognize how important medical …
How to use Social Media to Enhance your Brand and Promote Sales
Over the past few years, the Internet and social media have had a great influence on all business segments including healthcare. Both social media and the internet are now being used by businesses to stay connected and communicate ….
Social Media – How It Is Changing the Plastic Surgery Industry
With the changing plastic surgery trends – such as from traditional invasive liposuction to non-invasive Fractora or Kybella injections – digital marketing trends for this medical specialty is also changing. It has been long since …