Google Search Console is a powerful tool that allows website owners to monitor and analyze their website's performance in Google search results. Managing users and permissions in Search Console is important, as it allows website owners to control access to sensitive data and functionalities. On February 22, 2023, Google announced that it is updating Search Console user and permissions management...
Significance of Having a Responsive Website Design in SEO
The significant digital evolution has made it important for businesses in all sectors to move with the growing trend and take adequate steps to ensure that their website is responsive. The responsiveness of a website is an important factor when it comes to improving user experience and avoiding common SEO pitfalls that can hinder the Google rankings. With increase in mobile internet...
7 Tips to Improve Your Website’s Home Page
The home page is the most important page on your website. As it is the entry point to your website, it is important for this page to be user-friendly. It should tell users what your business is all about and whether they'll get what they are looking for. Focusing on a beautiful web design alone is not enough to attract your audience, it is important to create a website with a better functioning...
Email Marketing Tips for 2023
Email marketing can seem like a waste of time to some individuals. However, many companies continue to utilize emails to drive sales, improve customer engagement, attract clients, raise brand awareness, and reward client loyalty. 86% of consumers want to get promotional emails from businesses they do business with at least once a month, according to HubSpot, with 15% preferring daily emails....
Google Adds Experience to E-A-T, Making It E-E-A-T
Google always focuses on content quality. The Page Quality rating is an important factor in determining the ranking of a web page in search engine results, and a higher rating can result in better visibility and higher rankings. Google recently updated its search quality raters guidelines. It has added the letter E to E-A-T, which stands for Experience. So now it's E-E-A-T - Experience,...
How to Create the Best Restaurant Social Media Marketing Strategy
Are you looking for innovative ways to level up social media marketing for your restaurant? Earlier, social media has not always been part of restaurant marketing. In the past, paid advertisements, signs, flyers, word-of-mouth, and customers walking by were considered the best ways to create awareness about a restaurant. However, with evolving digital marketing trends, restaurant social media...
Orphan Pages – SEO Impact and How to Fix Them
You might have come across pages that aren't intended to be on your website but are somehow found by Google because they have the potential to rank well or receive a lot of search traffic. Housing orphan pages can undermine your search engine optimization (SEO) efforts since neither a human visitor nor a bot have given them any attention. Therefore, firms must locate their issues and resolve...
WordPress SEO Checklist and Best Practices
WordPress SEO involves diverse strategies, campaigns, and tools to boost web traffic. Our blog covers the best practices for optimizing your WordPress website for users and search engines. Do you have a WordPress website? WordPress is a popular platform that makes it easy to structure, manage and publish your content in an SEO-friendly way. This open-source content management system allows to...
Breadcrumbs in SEO – Are These a Google Ranking Factor?
Google updates its algorithm every now and then to give users the best possible user experience, and for businesses to stay current with these changes, organic SEO services are essential. For your website to rank higher, it's critical to update it to these algorithm adjustments. One such feature that provides users with a fast overview of a page's location on your website is the breadcrumb....
Pagination SEO Issues and Tips to Overcome Them
Our last blog - Pagination in SEO - Its Best Practices discussed Google's official documentation that it no longer uses rel="next" and rel="prev" as an indexing signal. Let us look at some common pagination SEO issues and some best practices to get pagination done right. Pagination is all about dividing content across a series of pages. Rely on professional content writing services to avoid...