Google Adds Experience to E-A-T, Making It E-E-A-T

Google Adds Experience to E-A-T, Making It E-E-A-T

Google always focuses on content quality. The Page Quality rating is an important factor in determining the ranking of a web page in search engine results, and a higher rating can result in better visibility and higher rankings. Google recently updated its search quality raters guidelines. It has added the letter E to E-A-T, which stands for Experience. So now it's E-E-A-T - Experience,...

How to Create the Best Restaurant Social Media Marketing Strategy

How to Create the Best Restaurant Social Media Marketing Strategy

Are you looking for innovative ways to level up social media marketing for your restaurant? Earlier, social media has not always been part of restaurant marketing. In the past, paid advertisements, signs, flyers, word-of-mouth, and customers walking by were considered the best ways to create awareness about a restaurant. However, with evolving digital marketing trends, restaurant social media...

Orphan Pages – SEO Impact and How to Fix Them

Orphan Pages – SEO Impact and How to Fix Them

You might have come across pages that aren't intended to be on your website but are somehow found by Google because they have the potential to rank well or receive a lot of search traffic. Housing orphan pages can undermine your search engine optimization (SEO) efforts since neither a human visitor nor a bot have given them any attention. Therefore, firms must locate their issues and resolve...

WordPress SEO Checklist and Best Practices

WordPress SEO Checklist and Best Practices

WordPress SEO involves diverse strategies, campaigns, and tools to boost web traffic. Our blog covers the best practices for optimizing your WordPress website for users and search engines. Do you have a WordPress website? WordPress is a popular platform that makes it easy to structure, manage and publish your content in an SEO-friendly way. This open-source content management system allows to...

Breadcrumbs in SEO – Are These a Google Ranking Factor?

Breadcrumbs in SEO – Are These a Google Ranking Factor?

Google updates its algorithm every now and then to give users the best possible user experience, and for businesses to stay current with these changes, organic SEO services are essential. For your website to rank higher, it's critical to update it to these algorithm adjustments. One such feature that provides users with a fast overview of a page's location on your website is the breadcrumb....

Pagination SEO Issues and Tips to Overcome Them

Pagination SEO Issues and Tips to Overcome Them

Our last blog - Pagination in SEO - Its Best Practices discussed Google's official documentation that it no longer uses rel="next" and rel="prev" as an indexing signal. Let us look at some common pagination SEO issues and some best practices to get pagination done right. Pagination is all about dividing content across a series of pages. Rely on professional content writing services to avoid...

Pagination in SEO – Its Best Practices

Pagination in SEO – Its Best Practices

If your website is big, there are increased chances that you may need to paginate some of its sections, to split content across a series of component pages for optimal user experience (UX). Pagination in SEO refers to the term used for content that is broken up into a multi-page list. Paginated pages follow each other in a sequence and are internally linked together. "rel=prev and rel=next tags"...

Google Analytics 4 Gets 3 New Updates

Google Analytics 4 Gets 3 New Updates

Google has updated the search bar at the top of Google Analytics with three search options to analyze streams, accounts, and properties in eCommerce business accounts. These updates will allow users to find information about your current property or account, and to navigate to other Google Analytics 4 properties that they have access to. Google Analytics 4, the next generation of Analytics is...

Local SEO Marketing Tips for Law Firms

Local SEO Marketing Tips for Law Firms

The significant evolution in digital marketing has resulted in the saturation of diverse business sectors, causing unprecedented competition - both online and offline. This digital competition wave has affected the law industry as well. When it comes to SEO, law is a very competitive industry. Receiving traction from potential clients defines the existence of any successful law firm. As location...

Top Strategies for SEO Link Building

Top Strategies for SEO Link Building

Considering how dynamic Google's algorithms are, links continue to play a significant role in how each search engine chooses which websites to rank for which keywords. The most crucial SEO strategy is link building as links show Google that your website is a reliable source that is deserving of citation. It frequently serves as the main reason why one page ranks higher than another. Link...