You might have come across pages that aren't intended to be on your website but are somehow found by Google because they have the potential to rank well or receive a lot of search traffic. Housing orphan pages can undermine your search engine optimization (SEO) efforts since neither a human visitor nor a bot have given them any attention. Therefore, firms must locate their issues and resolve...
WordPress SEO involves diverse strategies, campaigns, and tools to boost web traffic. Our blog covers the best practices for optimizing your WordPress website for users and search engines. Do you have a WordPress website? WordPress is a popular platform that makes it easy to structure, manage and publish your content in an SEO-friendly way. This open-source content management system allows to...
Google updates its algorithm every now and then to give users the best possible user experience, and for businesses to stay current with these changes, organic SEO services are essential. For your website to rank higher, it's critical to update it to these algorithm adjustments. One such feature that provides users with a fast overview of a page's location on your website is the breadcrumb....
Our last blog - Pagination in SEO - Its Best Practices discussed Google's official documentation that it no longer uses rel="next" and rel="prev" as an indexing signal. Let us look at some common pagination SEO issues and some best practices to get pagination done right. Pagination is all about dividing content across a series of pages. Rely on professional content writing services to avoid...
If your website is big, there are increased chances that you may need to paginate some of its sections, to split content across a series of component pages for optimal user experience (UX). Pagination in SEO refers to the term used for content that is broken up into a multi-page list. Paginated pages follow each other in a sequence and are internally linked together. "rel=prev and rel=next tags"...
Google has updated the search bar at the top of Google Analytics with three search options to analyze streams, accounts, and properties in eCommerce business accounts. These updates will allow users to find information about your current property or account, and to navigate to other Google Analytics 4 properties that they have access to. Google Analytics 4, the next generation of Analytics is...
The significant evolution in digital marketing has resulted in the saturation of diverse business sectors, causing unprecedented competition - both online and offline. This digital competition wave has affected the law industry as well. When it comes to SEO, law is a very competitive industry. Receiving traction from potential clients defines the existence of any successful law firm. As location...
Considering how dynamic Google's algorithms are, links continue to play a significant role in how each search engine chooses which websites to rank for which keywords. The most crucial SEO strategy is link building as links show Google that your website is a reliable source that is deserving of citation. It frequently serves as the main reason why one page ranks higher than another. Link...
Google has released numerous changes and updates over the past year. With updates like the Link Spam Update and the Page Experience Update, Google is on a quest to eradicate black hat SEO techniques in order to enhance the SERPs, putting an emphasis on high-quality content, ideal page loads, and mobile SEO. Setting up an effective ecommerce SEO strategy for 2023 is crucial, given the frequent...
Every business is on the lookout for effective ways to drive more conversions with organic marketing and paid advertising. In the competitive digital marketing space, the landing page plays a crucial role in increasing conversions. A landing page is an individual page created specifically for a marketing campaign. It is the designated web page that a user arrives at after clicking an online ad...
