Links are an important factor in determining the relevancy of web pages. Google comes up with link spam updates that aim at broadly identifying unnatural links and preventing them from affecting search quality. Google rolled out a December 2022 Link Spam Update recently on December 14 and this revised update will take about two weeks to roll out. It is a global update that affects all languages....
How to Increase Website Traffic and Site Visitors – Proven Strategies
Are you looking for innovative ways to drive more Google traffic to your website? Website traffic is a key indicator of overall business growth, therefore it is important to learn multiple methods to increase web traffic. Improving search engine optimization (SEO) rankings is a great way to earn new leads. A properly optimized website for conversions can get a jump in traffic resulting in more...
Google Rolls Out Helpful Content System Update
On December 5, 2022, Google officially announced the rolling out of its helpful content system update, the first big update to the August 2022 update. Helpful Content System is now one of the many signals that Google uses to evaluate and rank your content. Image Source Google Search's helpful content system generates a signal used by our automated ranking systems to better ensure people see...
Best Link Building Strategies for 2023
When it comes to SEO, link building is a significant player. The process involves getting links from external websites that point to your website. One of the main ways search engine algorithms assess the importance of a page is through links. Having a lot of links pointing to a website suggests that the material is worthwhile. Both internal and external linking can boost your website's...
Top SEO Practices to Adopt in 2023
The significant evolution in digital marketing has made it essential for business to stay up-to-date with the latest trends to increase brand awareness. Search engine optimization (SEO), which has been around for more than two decades, is an incredible tool for marketers to attract the attention of potential customers. Optimizing web pages involves incorporating appropriate SEO strategies for...
5 Best Keyword Research Trends for Your Website
To stay competitive, keyword research is becoming ever more crucial for organizations. It's time to get ready and keep up with the latest keyword research trends, considering the release of new SEO rules and the dynamic nature of the internet. Due to this, you must make sure that your website is optimized with the assistance of a search engine optimization company, and that your content is as...
Twitter Adds 3 New Ad Products for the Holiday Season
Twitter has launched 3 new ad products. Twitter is a powerful tool for businesses to achieve their marketing goals. The holiday season is the most crucial time for brands to enhance their outreach. Brands mostly rely on social media marketing to grow their business, engage their audience, build community, and deliver spectacular customer service. To meet the holiday season advertising...
5 Best Website Speed Performance Test Tools
A successful website must have important components like attractive design, user-friendly navigation, and pertinent content. However, one aspect that many visitors frequently assess is loading speed. A visitor's first impression of a website is influenced by its speed. Therefore it is important to check your website using the website speed test tools and ensure that it loads well and quickly....
Key Google Ranking Factors That Affect Blog SEO
Search engine optimization (SEO) is an incredible tool for marketers. By optimizing web pages (including blog posts), you can make your website more visible to people who are using search engines to find your products or services. However, does blog content really help a website organically rank on search engines? Blogging helps improve SEO quality by positioning a website among the top-ranking...
Drive Patient Engagement and Activation with a Mobile Friendly Website
Today, healthcare providers must leverage technology to enhance patient engagement and active connection. A mobile-friendly website is a crucial tool for achieving this goal. With an increasing number of patients using smartphones and tablets to access healthcare information, a mobile-optimized site ensures that your practice remains accessible and engaging. Coupled with organic SEO services, a...