LinkedIn, the top social media platform to connect with business professionals, recently added 3 new updates to its Pages. Last month, the company has launched post templates for individual users and has now made them available for company pages as well. Other new Linkedin updates to its pages include link stickers or clickable links, pinned comments and page commitments. Digital marketing...
How to Use Google Trends For SEO
Knowing the right keywords is important so that the businesses can provide what users are looking for. Google Trends is an excellent keyword research tool that displays the frequency of a specific search phrase in relation to the overall volume of searches made on the website over a specified time period. Google Trends can be used to find event-driven increases in keyword search volume and do...
How do Social Media Activities Improve Your SEO Results?
This is an update to the blog, Is Social Media Activity Important For The Success Of SEO? Social media activities cannot be considered a ranking factor to improve the ranking position of websites on the Search Engine Result Page. But by combining social media and SEO strategies, you can improve the rankings of the website. Organic SEO services implement strategies to optimize your website so...
Traffic or Conversion: Which One Should You Choose for a New Website?
A digital marketing services company assists businesses in developing a strong marketing plan. The KPIs (key performance indicators) will tell you whether or not your marketing efforts are successful if you have the correct digital marketing strategy. KPIs can take on a variety of forms based on your objectives and the channels you're using (Google Ads, organic social media, paid social media,...
Top Digital Marketing Strategies That Rule Educational Institutes in 2022
The educational sector is undergoing significant transformation, with the unique and advanced kind of infrastructure and facilities that schools and universities are willing to offer to their students. The marketing and communication strategies that worked for a school or college earlier may not be successful nowadays as the landscape has changed continuously. Nowadays, the educational degree is...
Google Search Console Adds New HTTPS Report
Google always strongly recommends websites to use HTTPS, to protect users' security and privacy. Google prefers indexing the HTTPS version, for sites with both an HTTP and HTTPS address. The search engine giant has recently announced the addition of the new HTTPS report in Search Console, which is available only for Domain properties and HTTPS URL-prefix properties. Google has announced HTTPS as...
How to Create Quality Meta Descriptions – Listen to Google
Google recently updated its snippet help documentation, which better explains how to write quality meta descriptions and thus attract valuable traffic to your website. Search snippets are the summaries and descriptions shown in the search results for sites that rank. Google creates snippets either from rich results or from Meta description tags (<meta name="description"> tag). The search...
How to Mark Up Your Aggregate Rating
Your business can really stand out in organic search by displaying the quality of your company by adding star ratings to the search results on Google for your website. Installing Schema markup code on your website with the assistance of SEO professionals from an organic SEO company will help accomplish this quickly. With companies flocking to the internet's convenience in this digital age, there...
Is Keyword Clustering Significant in SEO?
Keywords are the soul of content. They help the content reach the right hands. Over the years, keyword research has witnessed a drastic change. For instance, instead of concentrating on single keywords, today content writers include more than one keyword that have high possibilities for search queries. Along with that, writers are concentrating more on creating reader-centric content that...
Reasons Why Organic SEO Services Are Important for Start-ups
Today, in this digital era, as every business is marking its presence in the digital world, the term SEO has become familiar for everyone. SEO or Search Engine Optimization is the process of improving the quality as well as quantity of visitor traffic to a website or webpage. As most business organizations are showing interest in online marketing, SEO is necessary for building the community of...